by Kate Enright
At Von Bismark we are obsessed with connecting the worlds of offline and online through installations that really engage people. We recently teamed up with AIB in the launch of the new “AIB Lab” in Dundrum Town Centre. The Lab is the first of its kind in Ireland and is dedicated to helping customers get to grips with the bank’s current and future digital services. They are doing this is a physical space to allow for real one-on-one interaction with staff and training in the latest technology. The link between the banking giant and Von Bismark came from creative agency Rothco Social who are the driving force behind the launch campaign.